Nov 23, 2024

2022-2023 Academic Catalog

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2022-2023 Academic Catalog [ARCHIVED CATALOG]

Marketing Major (MAP)

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Major Requirements:

Marketing Core Requirements: (30 Credit Hours)

ACCT 201 - Financial Accounting Credit Hours: 3
ACCT 202 - Managerial Accounting Credit Hours: 3
BUSI 321 - Management Techniques Credit Hours: 3
BUSI 325 - Statistics Credit Hours: 3
BUSI 360 - Business Law Credit Hours: 3
BUSI 414 - Business Ethics Credit Hours: 3
BUSI 420 - Management Information Systems Credit Hours: 3
ECON 215 - Principles of Microeconomics Credit Hours: 3
ECON 216 - Principles of Macroeconomics Credit Hours: 3

Choose One of the Following:

COMM 355 - Organizational Communication Credit Hours: 3
ENGL 202 - Business Writing Credit Hours: 3

Marketing Requirements: (15 Credit Hours)

For a complete listing of MAP requirements, policies and procedures please refer to the Muskingum Adult Program Guidebook(pdf).

BUSI 341 - Marketing Techniques Credit Hours: 3
BUSI 416 - Professional Selling Credit Hours: 3
BUSI 419 - Consumer Behavior Credit Hours: 3
BUSI 440 - Marketing Analytics & Strategy Credit Hours: 3
BUSI 496 - Bachelor of Science Seminar in Business Credit Hours: 3

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